Ranhee Joo

  • Design Director
  • New York

View Resume

Ranhee Butler is a New York based designer and has worked with the leading juvenile brand Skip Hop, Inc. for 8 years. She was Skip Hop’s Design Director for over 3 years. She was responsible for all of the company’s softgoods and hardgoods from concept to production and created “Zoo” (toddler) line and toy collection. Prior to joining Skip Hop, she worked as an Industrial Designer for Milano Series and designed gift products such as frames, totes, cosmetic cases, and travel bags for Container Store and Crate & Barrel. She also dabbled in jewelry designing both casting and fashion lines. She has a BFA in Industrial Design from Rhode Island School of Design, took a Collaborative Class at MIT and had some fun in Italy studying abroad. She is well versed in trend spotting and always has her eye out for the next big idea. Her creativity also flows through hand sketching, illustration, color rendering, 3D modeling and working in a variety of different mediums such as wood, metal, plastic, fabric, leather, paper and clay.

Experience

Co-Founder / Designer at Merrilulu

January 2017 – Present New York

Frustrated by planning our own kids’ birthdays, my partner and I set out to create party décor that’s better designed and easy to execute. We created a simple solution to throw an easy party for any parents. Our products are created/designed while juggling mom’s duties, manufactured in China and imported to sell on online shops and retailers.

  • market research for current trends
  • manage social media and marketing contents
  • design / production of all products
  • order processing and customer service
  • tradeshow planning / sales
  • oversea communication

Design Director at Skip Hop

November 2006 – September 2014 New York, NY

  • Manage design processes and exclusive projects to ensure project standards and timelines are met.
  • Review design directions
  • Collaborate with Sales, Merchandising, Marketing teams to focus product designs for market success.
  • Create new practices, processes and design applications to increase product value and performance.

Product Designer at Milano Series

February 2006 – November 2006 Mount Vernon, NY

Education

Industrial Design at Rhode Island School of Design

Providence, RI

Study Abroad at Politecnico di Milano

Milan, Italy

Awards

Best of the Show, National Stationery Show

Merrilulu Sloth Collection

Best New Product of “Let’s Party”, National Stationery Show

Merrilulu Sloth Collection

Preferred Choice Award, Baby Maternity Magazine

Hashtag Kidz ChewBuddy

Product of the Year Award, Creative Child Magazine

Hashtag Kidz ChewBuddy

National Parenting Product Awards, NPPA

Hashtag Kidz ChewBuddy

Earnie Award, Earnshaw’s

Skip Hop Zoo Packs

Best Design Award, Junior

luggage, ABC gym

Silver, Practical Parenting & Pregnancy

bento, owl

Toy of the Year, Parents

owl hug & hide

Mom Tested, Parenting Magazine

bunny mirror toy

Toy of the Year, Parents

bunny mirror toy

Specialties

Design Directionsoftgoods design

Skills

Adobe SuiteMicrosoft OfficeSolidworksSketchupWoodMetalPlasticSewingPrintToy designBag designCharacter designtextiledesign directionmanagement